Blog

Sydney Easter Parade is now on SnapCard

What is Sydney Easter Parade?

Sydney Easter Parade is a time of celebration, where people from all different denominations, different ethnic heritage and different age groups to gather and celebrate the resurrection of Jesus Christ.
The Sydney Easter Parade has been going on for over 20 years under the name of the Jesus March, The Awakening and/or the Easter Sunday March but is now known as the Sydney Easter Parade for the past 7 years.
Thousands of people have joined Sydney Easter Parade every year and the number is increasing.
Last year there were 9,511 people that signed up to join Sydney Easter Parade.

Where?

The parade starts at Hyde Park, St James Station side and parade will go around a section of the CBD through all the streets named below with costumes, dancers, flags, banners, inflatables and heaps of other fun exciting things that will decorate the streets!

 

How is Sydney Easter Parade using SnapCard?

1. A Total of 6 Unique AR Experiences

  1. Red the Air Dancer (Smooth Drive + Fresh + Floss)
  2. ‘Cross Equals Love’ Balloons
  3. ‘Glory To Glory’ T-Shirt

There are 6 Unique AR Animations that Sydney Easter Parade is using for their event. The AR animations are great for kids to dance with and Sydney Easter Parade enhanced their product experience with T-Shirts that include AR.

Dance with Red the Air Dancer as he pulls off some cool moves with his awesome boombox!

‘Cross Equals Love’ Balloons

‘Glory To Glory’ T-Shirts

 

2. Interactive Maps, Gallery, Video and More!

There are so many more things that Sydney Easter Parade uses to ensure that their Paraders are ready for the event.
This includes a map that informs the precise location of the meeting point, a gallery that includes both informational material and marketing material, and a video showcasing all the previous Sydney Easter Parade’s.
The video below is a great quick listen to know how Sydney Easter Parade used SnapCard!

 

BIG Shoutout to Miss C and her brother for dancing and enjoying AR as much as we enjoy making it.
If you have any questions or enquiries, please feel free to contact us!
Interested in SnapCard? Check it out yourself and download it here!